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Instagram Reels Specs, Explained

Instagram's official recommended resolution, aspect ratio, and length for Reels.

If your Reel ever showed up cropped or with black bars top and bottom, you've run into Instagram's spec requirements. Here's what Instagram's own Help Center says.

Aspect ratio and resolution: Instagram accepts anything from 1.91:1 to 9:16, but the recommended ratio is vertical 9:16. The minimum resolution is 720px, with 1080×1920 (vertical full HD) recommended. If you upload a horizontally shot video as-is, you'll get black bars or cropped sides — shooting vertically from the start gives the cleanest result.

Length: Recording and uploading support up to 20 minutes. But keep in mind that Reels over 3 minutes aren't recommended to non-followers — if you want your Reel to reach a wide audience, keep it under 3 minutes. Paid "Boosted Reels" have their own stricter rule: 90 seconds or less, and full-screen 9:16 is required.

Frame rate: At least 30fps is recommended.

File format: MP4 and MOV are the common choices.

If your footage is too large to upload quickly, use Compress Video to set the resolution (1080p) and enter a target file size.

Sources: Instagram Help Center — Reels size and aspect ratio, Instagram Help Center — Boosting Reels

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